How to Write Cold Outreach That Converts

May 21, 2025 @ 12:00PM ET

Want to know what goes through a top seller's mind when crafting outreach?

Join Brandon Jeppson and Kellen Casebeer as they write effective prospecting messages in real time. Watch as they select actual prospects from the audience, conduct quick research, and build messages that resonate and drive responses.

This show will give you unprecedented access to see high-performing message creation in action, with detailed explanations of why certain approaches work while others fall flat.

What You'll Learn:

How to research prospects efficiently for personalized outreach

Ways to structure messages that focus on the prospect, not you

Strategies for crafting cold outreach that demands a response

Speakers:

Leslie Profile Pic
VP of Sponsorships
Sell Better
Kellen
Founder
The Deal Lab
Brandon
Account Executive
Awardco

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