Modern cold calling is about earning attention quickly, not sounding impressive.
James Buckley is joined by Sara Uy and Jackie Varrichio to break down how top performers are rebuilding their cold calling approach when buyers are busy and noise is high. This show focuses on clarity, relevance, and signal led outreach that earns time fast.
You will learn how to prepare for calls in minutes, open with confidence in the first ten seconds, and transition into questions that actually move conversations forward. Sara and Jackie will share real talk tracks, call structures, and objection responses that work right now, not outdated best practices.
By the end of the show, you will walk away with a fresh cold calling approach you can apply immediately, including how to follow up after calls, when to leave voicemails, and how to keep deals moving across call, email, and LinkedIn.
What You'll Learn:
How to use signal led openers and fast research to earn attention
Cold call structures for opening, discovery, objections, and low friction meeting asks
Simple follow up plays after calls that keep momentum without sounding automated
