List-Building Frameworks That Closed $20M

October 23, 2025 @ 12:00PM ET

A strong list isn’t just a starting point, it’s the foundation of every successful outbound motion.

In this show, Richard Illingworth will share the exact frameworks he’s used to build prospecting lists that closed over $20M in pipeline. You’ll learn how to prioritize accounts by strategic fit, layer in the right data signals, and trim lists down to the highest-potential subset worth your time.

Richard will also walk through the research steps that transform a generic list into one that fuels relevant, high-converting outreach. 

Whether you’re building lists from scratch or trying to clean up messy data, this session gives you a repeatable system to turn raw names into real revenue opportunities.

What You'll Learn:

Proven list-building frameworks that help identify your true ideal buyers

How to prioritize accounts with firmographics, technographics, and buying signals

Research tactics that make outreach stick and convert lists into pipeline

Speakers:

c.H.30.d5a81f3c9600eda48da91593d3c9bf11.James-w_background-1
Host & Content Creator
Sell Better
Richard-2
Founder
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