Objection Handling Tactics That Build Trust (and Meetings)

October 16, 2025 @ 12:00PM ET

Objections are not necessarily rejection, they could be  signals of interest.

In this show, Tom Slocum will reframe how you think about pushback. Instead of viewing objections as roadblocks, you’ll learn to treat them as signals of interest and moments to build trust.

We’ll cover the proven methods he uses, from the Triple A Method (Acknowledge, Address, Align) to the P.A.Q. Approach (Pause, Acknowledge, Question), so you can stay calm, sound human, and shift the focus back to value. 

What You'll Learn:

How to spot the difference between real concerns and brush-offs

Two proven frameworks (Triple A and P.A.Q.) for handling objections fast

Ways to reframe objections into trust-building conversations

Speakers:

c.H.30.d5a81f3c9600eda48da91593d3c9bf11.James-w_background-1
Host & Content Creator
Sell Better
Tom-Oct-17-2024-03-53-54-5965-PM
Founder & CEO
The SD Lab