The 2026 Cold Email Playbook: Better Deliverability, More Replies

Is cold email actually dead, or did the rules just change?

Jed Mahrle and Anthony Baltodano will break down what is really happening inside today’s inboxes and why cold email now works differently across Gmail and Outlook. While Outlook is more forgiving, Gmail has become stricter and more AI driven, especially with emails that read like template pitches.

Anthony will walk through the deliverability foundation sellers need to get right so emails actually land, including what to check, what to stop doing, and how inbox providers are evaluating tone, structure, and intent. You will also learn how to write shorter, more human emails that are easy for buyers and AI filters to understand fast.

You will leave with a simple, repeatable cold email system you can run right away. You will know how to protect inbox placement, write clearer emails that earn replies, and track the right signals so you can improve results without burning your domain.