The AI Re-Engagement Playbook for Closed-Lost Deals

November 19, 2026 @ 1:00PM ET

Most closed-lost deals didn't die because they were a bad fit. They died because the timing was off and nobody gave them a new reason to talk.

Jordan Crawford, founder of Blueprint, shows how to use AI to find which old deals have something new going on, like a new leader, a new initiative, budget timing, or the old blocker going away.

Then you'll build the message. No "just checking in" and no "saw you're growing," just one observation that's specific to that account and useful even if they never reply.

Every play runs live on two AI platforms, so you can follow along with whatever tool you have, and you'll get Jordan's prompts after the show.

What You'll Learn:

Why funding and hiring signals are overused, and what to look for instead

How to write a reason to reach out that only works for one account (Jordan's PVP test)

How to prompt AI to write a short email, LinkedIn and call sequence around that insight, and what to cut from the draft

Speakers:

Founder
Practical Prospecting
Jordan-2
Founder
Blueprint