The Zero-Cringe LinkedIn DM System

How to start real sales conversations on LinkedIn
By Mandy McEwen and Will Aitken
SB icon
LinkedIn is one of the easiest places to start sales conversations...and one of the fastest ways to get ignored. Most sellers lose replies because their DMs feel automated, over-written, or too eager for a meeting. This guide shows you how to write short, personal messages that spark real conversations and move deals forward.
Zero Cringe LI DM System - Cover

What's Inside:

DM frameworks that sound personal, not templated

Examples of openers, follow-ups, and “last touch” messages

How to use voice notes and video to stand out instantly

Common DM mistakes killing reply rates (and how to fix them)

A complete, steal-this LinkedIn DM sequence

Copyright © 2025, Sell Better